Analytics

Every scan becomes another valuable piece of data

• Use different codes to understand when your audience is most receptive and what type of content and messaging they're most interested in.
• Use that data in real time to send relevant content - if a user scanned one of your codes in the past, you can send them something new.

All of your data is accessible on the ScanLife platform whenever you want it:

Data Captured

• Number of Scans
• Number of Unique Users
• Date/Time of Scan
• Name of Code Scanned (for unique location)
• Demographics (Age, Gender, Income, Home Zip Code)*
• Handset Type
• Carrier Type

* When available

You can use this data in real time to send customized content based on when they're scanning, where they're scanning from, and if they've scanned before.